Duck Commander Now Race Sponsor at TMS

The Duck Dynasty Folks put There Name on a Race

Duck Commander 500

By Richard Tix

Last year NASCAR had a whole mess of people in an uproar over the Sponsor of a single race at Texas Motor Speedway. That sponsor was NRA which seemed to go pretty close to hand in hand with most NASCAR fans. The only problem was, it came shortly after the Sandy Hook Tragedy so many anti-gun activists that normally could care less about NASCAR were very outspoken.

Well this year, as was announced earlier today, the April race at TMS will be sponsored by a company the Robertson Family from Duck Dynasty owns, Duck Commander. Yes, Duck Dynasty frenzy will commence in the form of the Duck Commander 500.

Once again, this announcement comes months after the sponsoring company was in the news (Just search Phil Robertson if you missed it). It has been announced as a three year deal with Texas Motor Speedway that seems to go hand in hand with the company. Duck Dynasty and Duck Commander have found there way into the sport in the past years, sponsoring Clint Bowyer, and also having him on there TV show, but this is the biggest splash in that trend.

Hate them or love them this deal seems like a great thing for both parties. Duck Commander is already the nations biggest duck call seller and now they will add tons of built in merchandise. This also seems like a great deal for NASCAR.

"We're excited about the partnership for the Duck Commander 500, being aligned with NASCAR, and to have our brand associated with an event of this magnitude," shared Duck Commander CEO Willie Robertson. "We are all big fans of NASCAR and have been all our lives. It's especially exciting to see our brand join to make it an awesome experience for the fan base and we can't think of a better place than our neighbor at the Texas Motor Speedway"

NASCAR and TMS not only bring in a big name Sponsor for the race but they also have built in celebrities that should help spread the fan base. In the state where everything is bigger, TMS holds the largest single day attended sporting event in the state.

Not only does it seem like a good fit, but any extra sponsorship's brought into NASCAR for an extended period of time is a good thing. I think NASCAR should really keep an eye out for more opportunities like this in the future if they ever come up, but I am glad TMS took advantage of timing and opportunity (If only it was one TV season earlier).

Check out some past NASCAR Behind the Wall stories:

• NASCAR's New Penalty System
• NASCAR World Top Stories: February
• NASCAR's New Era
• 2014 Contract Year: NASCAR Drivers

How do you feel about this sponsorship? Let it be heard on Twitter!